Monday, 14 December 2009


There was an extensive item on this morning's BBC Breakfast News regarding the Kraft Foods' hostile takeover bid of Cadbury's.

There was some detailed analysis on the possible impact on Cadbury's, the bid rejection and the possible effect on jobs in Britain, but there was one thing from the reports that was missing - not mentioned at all! Can you guess? (my emphasis in bold)

The European Commission has set a one-month deadline to review Kraft Foods Inc's (KFT.N) $16 billion hostile bid for British chocolate maker Cadbury (CBRY.L) after the U.S. food group notified EU regulators.

The Commission, the competition watchdog of the 27-nation European Union, said it would decide on the takeover by December 14. It gave no further details.

My wife's not bothered though, she prefers Thorntons.

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